Gordon Murray

The first Collision Course organised by Mulley Communications took place recently in Edelman HQ in Dublin on January 21st.

A second Collision Course takes place on February 18th. The location is still to be decided. If you can recommend a location for it to be held in Dublin, contact Mulley Communications.

This was the first Collision Course aimed at introducing PR companies and blog owners to one another.  This blog is less than a year old and I still consider myself new to blogging and so I went along to learn from some well seasoned bloggers and PR guys.

The meeting went very well. It began with some members of Edelman, Piaras and Donncha introducing the history and work involved in PR.  Alexia Golez introduced the interests and mindsets from the Bloggers side.

At first it was a little bit of Us versus Them but it became quite clear where each sides motivations were. This is the main thing going forward for both sides. The next course will hopefully progress further with some sort of decisions or plans assuming there aren’t a completely new set of people in which case the same meeting will happen again.

On a personal note, I will need to make more of an effort when I attend anything like this in future. I’ve always felt that with two ears and one mouth it was important to use them in that proportion. In situations such as this it can be more important to speak up and make connections.  Maybe its being too quiet or a sympton of working from home but often when I get to the tea/coffee or drinks afterwards I take it as an opportunity to relax and talk with people I know already. While there is nothing wrong with this, it is important that I take the time to talk to more people and pass over out a business card or two.

• PR Collision advisory
• Collision course…
• Take aways from Collision Course 1
• Pitching to Bloggers - Collision Course 1 meeting
• PR and Bloggers Can Live Together

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business by Gordon Murray