How to send and receive emails with Mandrill

https://mandrill.com/ is an email delivery system which is ideal for use in web applications to send and receive emails. Mandrill is developed by Mailchimp, the company behind the very successful email marketing software at http://mailchimp.com/ In the past, I wrote a quick guide, with code samples on how to use Mandrill to send email templates designed …

Continue reading ‘How to send and receive emails with Mandrill’ »

Extract useful information from notification emails

TL/DR: Extract relevant information from notification emails and add them to your Analytics or CRM system to follow up on.   The above image is a typical email notification from Linkedin to let you know that someone has clicked the Like button on one of your recent Posts. It you wanted to add this persons …

Continue reading ‘Extract useful information from notification emails’ »

Start turning email addresses in to useful information – part 1

TL/DR – Take an email address such as joebloggs23423@hotmail.com, and turn it in to useful information such as: Firstname: Joe, Surname: Bloggs, Gender: Male. If you have developed a web application which allows users to sign up using a username or an email address or if you maintain a newsletter subscriber list or if you are …

Continue reading ‘Start turning email addresses in to useful information – part 1’ »

Sending emails with AWS SES and an IAM Policy

One thing to keep in the back of your mind when using AWS SES to send emails with an IAM policy is; it will not work if you create the IAM policy manually in the Console. You must create the Policy via the the ‘Create My SMTP Credentials’ button in the SMTP settings page in …

Continue reading ‘Sending emails with AWS SES and an IAM Policy’ »

Find your best email marketing campaign

The Marketing Institute, eConsultancy, Mailer Mailer and more are all great sources for email marketing reports and metrics. There’s no substitute though for real data from a business’s own email marketing campaigns. Campaign Monitor is a very popular and well-liked email marketing application. It’s cost effective too at 5 US Dollars per campaign + 1 …

Continue reading ‘Find your best email marketing campaign’ »